Yang Berbahagia Gobind Singh Deo, bersama Datuk Dr Ameer Ali Mydin pada Majlis Pelancaran MYDINPay.

A brand new mobile ewallet will further enhance the use of digital technology among consumers.

MYDINPay, launched by  hypermarket and retail chain Mydin Mohamed Holdings Bhd, provides a seamless, secure and efficient payment solution besides attractive incentives.

The first 1,000 newcomers to use the app get a RM5 voucher, while the first 3,000 customers to spend RM150 and above using it will get a 5% cashback rebate.

MYDIN Managing Director,  Datuk Ameer Ali Mydin said MYDIN was the first wholesaler and retailer in the country to develop an e-wallet app.

“MYDIN has synergized with partners in various fields, including payment technology, logistics, goods storage, and stock management to ensure we remain competent and agile in competing in the technological world,” he said at the launch ceremony at MYDIN USJ, Subang Jaya.

Mydin staff Shafika Hamson showing the newly launched MydinPay ewallet in Subang Jaya.

MYDIN  collaborated with WavPay to develop the e-wallet app. He said he was confident of a positive reaction from its users, based on MYDIN’s good track record and experience through various campaigns with e-wallet partners.

“The unique aspect of MYDINPay is that it allows MYDIN to be more innovative by focusing on promotions, rewards, coupons and rebates tailored to MYDIN’s business format”.

Ameer said MYDIN also catered to those who were not tech savvy, adding that when its customers started using the digital app, there would be a ripple effect for more to digitize their daily routines.

YB Gobind commended the hypermarket’s efforts, saying MYDINPay aligned with the government’s efforts to digitalise the economy.